u make the difference - barcelona

Schering-Plough needed to launch a new drug to two hundred sales representatives and asked Deliverers to find an innovative way to do so. To highlight the message of the drug’s effectiveness, our video production team filmed interviews with patients who stated what they saw as the clear benefits of the new drug over surgery and other medicines. We took the patients we had filmed to the event in Barcelona where they were able to answer delegate questions face to face. To further assist the sales representatives, we used materials created by Schering-Plough’s marketing department to teach them how best to educate physicians on the new drug.

Our jobs for Schering-Plough:

Click here to return to client list